Yoga education · Publishing
Dr. Somveer Yoga
A 740-page content library rebuilt as a faster, clearer publishing platform.
Strategy · Information architecture · SEO · Astro development
Visit projectIndependent web studio · Gurgaon, India
Strategy, design, SEO and development for expertise-led businesses in finance, professional services, yoga and wellness.
Selected work
Not interchangeable templates. Different problems, different audiences and a visual language that belongs to each business.
Yoga education · Publishing
A 740-page content library rebuilt as a faster, clearer publishing platform.
Strategy · Information architecture · SEO · Astro development
Visit projectMulti-centre wellness business
A search-led website designed around class discovery, trust and trial enquiries.
Website strategy · Local SEO · Conversion design
Visit projectFinance · Fintech product
A complex loan-workflow product made simple for non-technical professionals.
Product strategy · UX · Application development
Visit projectThe difference
Before we design the homepage, we work out what your customers search for, what they need to understand, what builds trust in your industry, and what should make them contact you.
Then we build the website around those answers.
How we think
The premium is not more decoration. It is better judgement before, during and after the build.
Search intent shapes the website structure before design begins.
Every important page has a job, a clear message and a useful next action.
Lean code, strong performance, structured metadata and clean deployment.
A yoga teacher should not look like a fintech company. We design for the business in front of us.
From thinking to launch
Business, audience, competitors and commercial goals.
Search research, pages, messaging and conversion paths.
A visual direction built for your category and credibility.
Responsive development, SEO foundations and analytics.
Quality checks, deployment and a clean handover.
A complete engagement
Business and competitor research
Search and content architecture
Conversion and page planning
Messaging hierarchy
Copy direction and editing
Calls-to-action and proof planning
Custom visual direction
Responsive interfaces
Business-specific imagery direction
Astro production build
Technical and on-page SEO
Analytics, performance and launch
Investment
A typical engagement covers strategy, design, content direction, development, technical SEO and launch for a focused five-page business website.
Larger content libraries, ecommerce, web applications and ongoing SEO are scoped separately.
Tell us about your project